Selected work

The work, without the theater.

Each entry states the situation, the intervention, and the evidence that actually exists. No speculative ROI dressed up as a case study.

01

Hospitality / Conversion strategy

A booking journey turned into a decision system.

A full-funnel diagnosis spanning discovery, website friction, guest questions, booking handoff, and follow-through—then organized into what to change now, next, and later.

Private client engagement · audit and implementation roadmap

  • Customer journey
  • Conversion audit
  • Prioritized roadmap
02

Ældern Tomes / Operating system

From roughly five minutes of listing friction to roughly one.

ScryVault turns a folder of book photos into an eBay-ready listing draft with condition notes, metadata, title, and description inside Michael’s live bookstore operation.

Measured on the operating workflow · private beta

  • Workflow design
  • AI-assisted operations
  • Quality controls
03

Marilyn’s Morsels / Digital foundation

A clearer foundation for the business’s next stage.

A completed website-readiness and growth foundation built to make the offer easier to understand, the business easier to trust, and the next action easier to take.

Completed engagement · July 2026

  • Website strategy
  • Information design
  • Growth foundation

Start a project

Tell me where it feels stuck.

You do not need to diagnose the problem before reaching out. A few honest lines about the business and the friction are enough to start.

michael@automatonic.dev

Prefer a call? I’m happy to walk through it with you.